Signs
of Greece/ Damoulis Signs
Continued...
For the past nineteen years,
Damoulis Signs has produced mostly illuminated
signs, but in recent years Perry was losing enthusiasm
for the trade. Thankfully he discovered the North
American trade magazines, which have become both
a source of education and inspiration for him.
Being a sign maker in Greece
presents its own unique challenges. First, materials
are very difficult to get. Almost everything has
to be shipped from the U.S. or Canada. Some substrates,
like HDU and PVC, are available in Germany, but
everything takes longer to receive. Ground shipping
from North America takes one month to arrive and,
of course, is expensive.
Finding a variety of fonts was
another challenge. He’s spent many hours
designing and programming Greek fonts for Gerber’s
Omega program and adding Greek letters to fonts
he bought from SignDNA [530-795-1637, www.signdna.com].
He’s built an extensive collection of clip
art and graphics CDs
Periandros keeps up with the
industry by attending shows throughout Europe.
He has watched the 3-D sign trend develop in North
America, and now he has traded plastic and lamps
for chisels and gold. So far, his clients love
the new look.
He’s on the cutting edge
of the sign industry in Greece: the first to have
a computerized vinyl cutting system in his country,
and the first to have an automated router. Now
Periandros is proud to say he is the first in the
country to produce 3-D signs. From his passion
for business and willingness to take risks, it’s
obvious that Periandros is a natural entrepreneur.
He is very charismatic, a quality that makes people
comfortable around him. As a designer he’s
no slouch, having a confident grasp of layout and
color principles that make his portfolio shine.
Periandros first got involved
in the industry at the age of 15, learning to paint
signs the old fashioned way—drawing letters
and pulling a quill. He hopes to pass this skill
on to Vanessa and Panos, his children. Panos already
works part-time in the shop, and Vanessa hopes
to come to North America to study sign making when
she finishes high school.
When I asked Periandros about
getting deposits, he said that in Greece all is
okay, alluding to the fact that business is still
done with a handshake and deals are always honored.
When he gets a call to price a new job, he does
a site visit and takes photos. He designs the sign,
places it into the photo, and sells the job. Designing
is done on spec, but a deposit is secured before
production begins.
In Ancient Korinthos, we walked
through the ruins and came across marble with carved
letters. We had to run our hands and fingers over
the relief—no router back then—and
we were all awed by the huge task of carving such
detail by hand.
Life in Greece does not move
as quickly as ours in North America. The workday
is long—12 hours minimum—but time is
taken throughout the day to socialize. Relationships
are a vital part of the Greek culture. Meals are
an event—an opportunity to talk and relax
with friends, co-workers and family. And the baklava
is to die for!
Nancy Beaudette and Noella Cotnam’s
shop, Sign It, is in Cornwall, Ontario, Canada.
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